How to make money on facebook

How to lớn Make Money on Facebook Pages: 6 Legit Ways lớn Boost Your Income

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If you want khổng lồ learn how lớn make money on Facebook pages, the first thing you need khổng lồ remember is that there isn’t a one-size-fits-all model.

Making money on a Facebook page depends on the kind of page you run. Are you an influencer? vày you have a growing tín đồ page? Are you a group admin?

While there are tons of ways khổng lồ make money on Facebook, there are only a handful of ways that you can start making money with an actual Facebook page.

Ways lớn Make Money on Facebook Pages

These are the most common ways to make money on Facebook pages. The best option for you will depend on your page.

1. In-Stream Ads

In-stream ads are short ads that run before, during, or after your videos. They are an ideal way to make money if you regularly publish videos from a Facebook page (not your personal profile, though).

Facebook offers you three different types of in-stream ads, & they all work a little differently:

Pre-roll ads. These ads run before your đoạn phim starts, và they’re better for pages that people actively seek out. When people search for your content specifically, they’re less likely to lớn mind ads at the beginning of a video.Mid-roll ads. These ads run during your đoạn clip and work well in natural breaks. It’s best to plan your nội dung in advance before you start running mid-roll ads so you can time your breaks well.Image ads. These are static images that are shown underneath your videos. Image ads work well for videos that don’t have a good spot for a mid-roll ad break.

To start running in-stream ads & make money on your Facebook page, you’ll enable in-stream ads in the Creator Studio or on the in-stream ads landing page. From there, you can automatically showroom in-stream ads khổng lồ any eligible videos that you’ve uploaded in the past 30-days.

Older videos can have in-stream ads placed through bulk monetization.

Choosing Automatic or Manual Placement for Ads

If you want lớn run mid-roll ads, you’ll need to decide if you want to have them automatically placed in your clip content or place them yourself.

Facebook is good at identifying natural breaks — they look for 1 to lớn 2-second pauses — and the benefit of using Facebook’s automatic placements is that you’re not spending your time finding those breaks.

If you’re interested in automatic placements, you can enable this feature in the Creator Studio.


For manual placement, leave that box unchecked, và Facebook will let you pick where your in-stream ads go.

Be deliberate with where you place ads. Otherwise, you run the risk of losing viewers. You can even tell them, “I’m about khổng lồ take an ad break, but I’ll be right back.” Most people like those kinds of warnings.

How lớn Block Certain Types of Ads From Showing Up in Your Videos

If you want to ensure that certain types of ads don’t show up in your content, pay attention to lớn this step! For example, if you run kids’ videos, you don’t want ads for alcohol or gambling khổng lồ show up in your videos.

To create a block list, go lớn Creator Studio, then choose the Monetization tab, và select in-stream ads.


Click the Block các mục button and start adding categories or pages you want to block:


You can edit this menu at any time.

Facebook will reviews your videos before including ads. This ensures your nội dung meets their monetization requirements và brand safety (more on this further down).

The higher the number of views, the faster your clip will go through the đánh giá process. The review process generally takes around 48 hours.

Use Your Insights for a Better User Experience

In the Creator Studio, you can see how your videos are doing after adding in-stream ads. This lets you evaluate how your audience is responding khổng lồ them.


These are insights that you should be paying attention to lớn already. If you see a significant drop in numbers, you may want khổng lồ play around with your in-stream ad placement.

Analytics are key to learning how to make money on your Facebook page!

Make Money on a Facebook Page with In-Stream Ads — Quick Facts

Here are a few things lớn keep in mind if you use in-stream ads.

Page Requirements

To run in-stream ads, you must publish from a page with at least 10,000 followers (not your personal Facebook profile).

Additionally, in the last 60 days, you need to have at least 30,000 one-minute views on videos that are three minutes or longer in length.

Who It’s Good For

This way to make money on Facebook pages is best for pages that post lots of video clip content & already have a decent number of followers.

Best Practices

Content that is suitable for a wide variety of audiences typically earns more with in-stream ads. Non-controversial content is preferable as well because it’s better for a wide range of advertisers.

Most importantly, focus on authentic content and continue to lớn grow your following.

Read more at 7 Great Examples of Facebook Ads & Why They Work.

2. Tín đồ Subscriptions

Fan subscriptions allow members of your audience lớn provide direct financial support to you và the content you’re creating. It also gives them access to exclusive content, discounts, perks, và maybe even swag.

Backing your favorite nội dung creators is a new option on Facebook, but it was made popular by Patreon. This model works well for podcasters, video creators, authors, artists, etc.

Essentially, it’s paying for access lớn gated content.

Fan subscriptions are a way to make money on your Facebook page.

Here’s why someone might be interested in financially supporting your Facebook page:

They believe in your brand & messageThey want exclusive contentThey want a closer connection with you

This Facebook monetization method is relatively new and is currently only available by invitation. There haven’t been any public details released about fees or other terms between Facebook và creators.

We’ll be paying attention khổng lồ this opportunity as more information rolls out.

Using fan Subscriptions to lớn Make Money on a Facebook Page – Quick Facts

Before you try to lớn use fan subscriptions to monetize your Facebook page, keep these things in mind.

Page Requirements

No specifics have been released about this revenue opportunity, but you vị need to have a large và active page following. Currently, tín đồ subscriptions are available by invitation only.

Who It’s Good For

Page owners with a large following who are interested in creating gated nội dung for paying supporters could benefit from fan hâm mộ subscriptions.

Best Practices

Always provide value khổng lồ your fans. This is incredibly important if they are paying for access.

3. Collaborate With Brands

Brand partnerships on Facebook are when a page publishes nội dung that features and/or is sponsored by a brand (Facebook calls them “business partners”). The brand pays the content creator khổng lồ show products or services khổng lồ their followers, which can influence their purchases.

When people ask for information on how to lớn make money on Facebook pages, this is probably more of what they’re thinking about because it’s also known as influencer marketing.

Brands lượt thích this sale strategy because they can be introduced to lớn small, niche audiences. Better yet, when an influencer does a good job at building trust with their audience, consumers are highly likely khổng lồ buy products that are promoted this way.

When you use branded content well, as in only promoting brands that are relevant và useful lớn your audience, you can gain even more trust because you’re helping your audience. That’s a win-win!

Personal Facebook profiles are not eligible for branded content. Only pages can tap into this opportunity. Additionally, while you need khổng lồ request approval khổng lồ run branded content, Facebook doesn’t have specifics on the number of followers you must have.

However, it’s safe khổng lồ say that page activity is even more important than a huge following.

You can check your Facebook page’s eligibility by requesting access to lớn Facebook’s Branded content Tool here.

Start Connecting With Businesses in the Brands Collabs Manager

Once you’re approved for branded content, you’ll need khổng lồ create a portfolio in Brands Collabs Manager (you’ll get access to this tool if your page is approved for branded content). Your portfolio tells brands if your audience is an ideal match based on interests, gender, age, etc.

Your Brands Collabs Manager portfolio should include:

A section about you & your personal brandContact informationAn introduction to your pagePartners you’ve worked with in the pastFeatured postsMetrics/insights that show the performance of your past branded content

If you’re just starting lớn make money on your Facebook page with branded content, you might not have any information on past collaborations. That’s okay. Brands know you have lớn start somewhere.

The Brands Collabs Manager will also show project briefs from different brands. These are official proposals from companies that want lớn find a page lớn work with.


If you find one you’re interested in, you can submit a pitch that details why you & your page are a good fit. Project briefs usually don’t include pay, so you’ll need to pitch that as well.

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Once you run the branded content, you’ll need khổng lồ pay attention to your post analytics. Brands want this information to see how well that partnership worked for them, & it’s important if you want more partnerships in the future.

Learn more at How to lớn Drive Traffic khổng lồ Your Facebook Page: 9 Updated Proven Strategies

Making Money on Facebook With Branded content — Quick Facts

If you want khổng lồ try this method of making money on your Facebook page, keep these facts in mind.

Page Requirements

Facebook hasn’t released specifics about branded content requirements, but a high rate of audience activity is important!

Who It’s Good For

This money-making opportunity is best for pages with loyal and active followings that aren’t controversial.

Best PracticesAlways make sure to lớn use your authentic voice. Your audience is ultimately there lớn hear from you, not a brand.Make sure khổng lồ maintain a balance between branded and non-branded content. Otherwise, you can thua followers.Additionally, keep an eye on your metrics lớn ensure your content is working for you as well as the brand.

Read more at Your Step-By-Step Guide lớn Starting an Affiliate kinh doanh Blog

4. Add a Paid Membership to lớn Your Group

This is a way lớn make money if you’re an admin of an active Facebook community. Paid membership means your community is paying for access on a weekly, monthly, or quarterly basis.

But how vì you get people lớn sign up for a paid membership?

It’s all about value. You need lớn tell them what they’ll get from your paid group that they can’t get somewhere else, & it starts with warming them up a bit.

Prime them with emails or posts in your existing group or page that lead up lớn the launch of your paid group. Give them a clear understanding of what they’re getting và a chance to lớn ask questions.

Some groups even benefit from a miễn phí trial period, which can be a week or month depending on your group.

Once your paid group is up và running, here are tips for success:

Pin a welcome post. This post should cover group rules, remind your members what khổng lồ expect, tag any other admins, và have a “thank you for joining” message.Create a nội dung calendar. So you don’t fall behind on work or lose motivation, create a content calendar for the next three months or so. Some groups like to publish a loose version of this khổng lồ keep members subscribing for future months. Just make sure you don’t over-promise anything that you can’t deliver.Have several things posted on launch day. It would really suck to lớn pay for access lớn a group that had nothing in it.Set the tone. You need to lớn be engaged, helpful, & motivating so that your engagement prompts the same interactions from others.Paid Membership Group Case Study: máy vi tính Empires Course Community

We offer this group khổng lồ students in our Facebook Side Hustle Course, và they all get one month free. Inside the group, we tóm tắt live trainings, hot seats, Q&As, & more.


Besides getting bonuses và more access to the course creators, students can interact with each other, nội dung their wins, wisdom, & fails. There are both newbies và seasoned digital marketers in the group, which gives a diverse set of experiences.

Some days, it’s a big ol’ lovefest.


We charge $47/month for access lớn the group, & we currently have over 900 members… you can vị the math on that. Some of those people are still on their không tính phí month trial, but if you provide lots of value and a reason for them khổng lồ keep coming back, it’s a win-win for all of you.

Listen to episode #116 — Adding a Paid tư vấn to Your Course — of the máy tính Empires podcast lớn learn how we run our paid support group on Facebook.

Making Money on Facebook With Paid Membership Groups — Quick Facts

Before starting a paid membership group, these facts can help you determine if it’s the right option for you.

Page Requirements

Any group is eligible for paid membership on Facebook, but it must comply with Facebook’s Partner Monetization Policies.

Who It’s Good For

Groups that are already offering some kind of valuable nội dung would likely benefit the most from this monetization opportunity.

Best Practices

Either you, the group creator or an admin needs to lớn post và engage with the group on a regular basis. 

No matter what, always give them more than they came for. We can’t ức chế that enough.

Checking Monetization Eligibility

The reality is that not everyone who wants lớn learn how lớn make money on Facebook pages with paid memberships will be able to, well… at least not yet.

The first step lớn eligibility is lớn know & follow Facebook’s Community Standards, Partner Monetization Standards, and nội dung Monetization Policies. You can click on those links to learn what Facebook has lớn say about each.

The next step is to lớn go lớn Facebook’s Creator Studio, click Monetization, & select the page or pages that you’d lượt thích to monetize. Facebook will show you the options you’re eligible for.

Remember, in-stream ads are the only ones that have specific eligibility requirements.

5. Affiliate marketing and Sales

Affiliate kinh doanh is where you promote a hàng hóa or service across multiple channels and/or websites. Then, you receive a commission for each sale directly attributed to you.

This is tracked through a unique liên kết so that the sponsoring company knows exactly where the sale came from.

As an affiliate marketer, you are likely signed up with (or plan to lớn sign up with) various affiliate networks. Popular networks include Amazon Associates, ShareASale, & CJ Affiliates.

It’s also possible khổng lồ promote an thành tích from a single company that is not part of an tiếp thị liên kết network you’re using.

When you have a hàng hóa to promote, you can promote the thành phầm on Facebook và post your unique tiếp thị liên kết link. Once the audience clicks on your liên kết (and hopefully makes a purchase), you earn a commission. It’s also easy khổng lồ cross-promote across other social truyền thông media networks.

You could promote this in a variety of ways through Facebook, including:

Your profileDirectly on your Facebook pageVia a chatbot in Facebook MessengerIn a Facebook group

Facebook does have rules for affiliate marketing, such as not allowing links to questionable advertisers. You will be alerted if Facebook feels you are in violation of including these types of links.

Using Affiliate marketing With Facebook — Quick Facts

If you want to lớn use affiliate marketing to make money on your Facebook page, keep these factors in mind.

Page Requirements

You can include affiliate marketing links on either a personal or business page. However, if you plan lớn run Facebook ads, the ads must belong to a business page.

Who It’s Good For

Page owners who are tiếp thị liên kết marketers, either with individual companies or part of networks, can utilize this income stream.

Best Practices

Treat these affiliate links like you would any advertising with business. Use high-quality images, engaging descriptions, & clear call-to-action.

The best practice is lớn only promote quality brands and products you can sincerely endorse.

6. Sell Your Services

Most of us are familiar with selling physical products through Facebook marketplace, but what about a service you offer? Only physical products can be sold in the marketplace, but your Facebook page can promote your service và direct people to lớn your website.

For example, if you are a freelance photographer, you could easily create a business page with all the pertinent information regarding your business. You can post anytime you are having a special sale, discount, upcoming event, or anything related to lớn your business.

You want lớn make it easy for people to find you, so use as many opportunities as possible to showroom your website liên kết and contact information.

Like other monetization methods with Facebook pages, you want khổng lồ make sure your posts have clear goals and call-to-actions. This is also a perfect time khổng lồ use graphics and high-quality images and videos.

You can rely on organic reach, such as the family & friends you are connected to lớn on Facebook. However, to drive higher numbers to your Facebook page and website, paid facebook ads are the way khổng lồ go.

Selling Services Through a Facebook Page — Quick Facts

Before you start selling services through a Facebook page, kiểm tra out these facts.

Page Requirements

You can promote a business or service with either a personal or business page. Like affiliate marketing, if you plan on placing quảng cáo facebook to drive traffic, then you will need a business page.

Who It’s Good For

Page owners who also offer other services, such as freelancing, consulting, coaching, or others, could utilize this revenue opportunity.

Best Practices

Treat the business page with the same professionalism you would with your trang web or other communication methods.

The best practice is to stay away from controversial topics and images. Simply promote the service you offer. Make it super easy for followers khổng lồ find your tương tác information at any time, such as phone number, e-mail address, or website.

Final Thoughts on How khổng lồ Make Money on Facebook Pages

One of the coolest parts about making money on Facebook is that there are tons of different opportunities, even if you don’t have a Facebook page that’s eligible for monetization.

You can become a digital marketer who runs quảng cáo facebook for small businesses & make around $1,000/month per client.

Or, you can use Facebook khổng lồ sell things in buy/sell groups. While this is probably the fastest way to get started, it’s not a good long-term strategy.

You can even use Facebook to lớn drive traffic to lớn your trang web or blog.

The bottom line is that Facebook has a wide range of money-making opportunities, và it’s time for you lớn start leveraging one of them!